Tech Mahindra’s AI-powered crowdsourcing platform, Populii, has been honored with the 2024 Global Competitive Strategy Leadership Award by Frost & Sullivan. The platform, developed by Tech Mahindra, a leading global provider of technology consulting and digital solutions, has revolutionized the crowdsourcing ecosystem by integrating artificial intelligence (AI) and a global community of gig workers.
Populii offers a highly scalable and AI-driven crowdsourcing service that enables enterprises to tap into a vast network of skilled gig workers, resulting in cost efficiency and operational scalability. By combining AI, machine learning (ML), and human-in-the-loop capabilities, Populii supports various tasks such as data labeling, transcription, coding, and AI training. This innovative approach allows businesses to access high-quality, on-demand talent and accelerate project timelines while reducing operational costs by up to 30%.
Frost & Sullivan, a renowned research and consulting firm, recognized Populii as a significant solution platform that fosters innovation at the intersection of human intelligence and AI. Tech Mahindra’s rigorous vetting process ensures that gig workers are qualified, experienced, and possess specific technology skill sets, guaranteeing the delivery of high-quality solutions.
The success of Populii can be attributed to Tech Mahindra’s commitment to ongoing innovation. The platform is constantly updated to offer businesses the most relevant skills, breaking down complex tasks into manageable microtasks. This real-time deployment of skilled gig workers with specialized expertise accelerates project execution while maintaining high quality and security standards.
Tech Mahindra also emphasizes the integration of crowdsourced solutions with enterprise systems, providing seamless API-based connections between the Populii platform and customers’ existing infrastructure. This integration enables smooth data flow, real-time analytics, and efficient decision-making processes. The platform prioritizes data security and control, employing encrypted communications and stringent access controls to safeguard proprietary information throughout the collaboration.
The Frost & Sullivan Competitive Strategy Leadership Award is presented annually to companies that leverage competitive intelligence to execute successful strategies resulting in substantial market share, competitive brand positioning, and customer satisfaction. Tech Mahindra’s recognition reflects its transformative vision, technology prowess, and commitment to Scale at SpeedTM.
Tech Mahindra, with its global presence and a workforce of over 147,000 professionals across 90+ countries, offers a comprehensive range of technology consulting and digital solutions to global enterprises. The company’s dedication to sustainability has been acknowledged by being awarded the Sustainable Markets Initiative’s Terra Carta Seal.